What is our goal?
- To improve the ranking of your websites when searched using business relevant keywords on the major search engines with particular reference to Google search.
- To drive traffic to the sites and therefore increase revenues.
How is this to be done?
Position within search engine ranking is determined by two factors:
- Internal content within the website and
- External references back to the website from other sites.
25% of ranking is determined by the website content and 75% by external factors. It therefore makes sense to balance the SEO project in these proportions. We have a two phase approach to SEO:
Phase I - website content
• Identification of key search terms to be optimised
• Analysis of current site structure and content
• Analysis of competitor site structures and ranking
• Recommendations for changes to site
Phase II – External References
• Construction of keywords and message text to be published
• Identification of primary and secondary site references
Primary sites – low in number but high in value with high page rank.
We run a campaign to exchange links with key sites in your specific industry sector.
Secondary sites – low in value but high in number
We maintain a database of approximately 1000 sites which will accept links. This work greatly increases the number of external links supporting your sites.
How we work with you
- Our aim is to obtain the maximum effect in the minimum time with a limited budget.
- We work with small to medium sized companies.
- Typical projects last between 2 and 3 months.
- Typical clients are small companies who have excellent products and services but are not benefiting from the web in the way that they expected.
- Contact Us to receive a simple estimate for your website - discounts are available for multiple sites.
|
